ECKHART BEATTY
110 Sixth Avenue #3 San Francisco, CA
(415) 668-1150
Beatty.Eckhart@gmail.com
http://www.linkedin.com/in/eckhartbeatty

Writer
Detail-oriented, organized, efficient writer and articulate speaker. Offer creative, innovative and insightful methods of working on projects, including website content and promotional copy. Proficient with wide a variety of technologies and applications. Concisely composes marketing collateral, press releases, and technical procedures. Proficient in MS Office, Adobe Suite, and HTML. Well versed with The Chicago Manual of Style.

REPRESENTATIVE PROJECTS


GREEN/ENVIRONMENTAL
Consulting to environmental or "green" businesses and health sciences associations with marketing communications and business development. (Green It, FrogDesign, Get the Word Out Communications, Green Key Real Estate, Solarey, Better World Club, CalCars, as well as San Francisco Bike Coalition, 2007-2010)

Wrote articles and interviewed national leaders for popular environmental website. (TreeHugger, 2006)

Investigated and reported on fuel-efficient compact cars―including GM’s eV1―for consumer guide. Interviewed automotive experts. (Productopia, 1999)

Consulted to RAN on business strategy (Rainforest Action Network, 1996-2001).

Provided research services to an environmental nonprofit. (BayLocalize, 2007-2008).

HEALTHCARE
Developing marketing and communications strategies for noted health sciences pioneers. Founded Evolv San Francisco, a new group on LinkedIn. (Evolv and Zrii, 2008-2010)

Co-authored guide to careers in health care. Based on extensive research and interviews with experts nationwide in the field, compiled professional profiles. (WetFeet, 2005)

Wrote profiles of biotechnology firms. (MARCOA Publishing, 2005-2006)

BUSINESS
Assembled abstracts and features of leading businesses as well as feature articles for publisher of San Francisco Chamber of Commerce membership directory. (MARCOA Publishing, 2004-2006)

Wrote sales copy and developed new business-building strategies for integrated marketing leader. Advised strategic alliances and polished content for existing clients. (INBOX Marketing, 2003-2004)

Crafted press releases and marketing collateral. Conceived and promoted feature, which was then rapidly prototyped by engineers. (Ecode.com, 2000)

Conducted competitive analysis for leading corporate portal start-up later acquired by Vignette. (Epicentric, 1998)

TECHNOLOGY
Created developer documentation, interviewed software developers of niche business software, and edited style guide. (ClickAction, 2001)

Composed online help, tradeshow awards copy, and book reviews for erstwhile web-based audio pioneer. (Audiohighway, 1999)

Researched and reported on technology transfer among universities and corporations, translated into Japanese. (a Japanese chamber of commerce, 1999)


EDUCATION
B.A., Political Science, Vassar College

AFFILIATIONS
BayLocalize ~ CalCars ~ Media Bistro ~ SF Electric Vehicle Association ~ Zrii