There are so many copywriters out there today; it certainly isn't too hard to find one. The real challenge is finding a writer who not only has years of general experience in the business-to-business realm and high-tech, but also the fast-emerging environmental sustainability-focused industries.
Today we are witnessing green-oriented messages steadily becoming the order of the day. How does a company best present itself in the perspective of a green image, one consistent with its core values?
People are increasingly concerned about their company's place in the green landscape. How does your firm stand up? How should you position yourself today by putting your firm's presence in the most favorable light? That's where I come in. I can show you viable solutions.
I'm Eckhart Beatty, an independent copywriter with a green-leaning outlook. You certainly don't have to be an "environmentalist" to work with me. Regardless of your position on issues, you can count on me to guide you in scoping out your marketing presence regardless of your industrial orientation or objectives.
The Value of Broad Experience Many writers have experience in rather narrow industry segments. You stand to benefit from my years of experience serving numerous industry segments--such as biotech, environmental, and engineering-related topics. Having written for the Chamber of Commerce, I am well versed in the fundamentals of a number of industries.
Currently, I'm consulting to an inventor and entrepreneur intent on launching an electric vehicle charging start-up based in Portland, OR. Currently we're gearing up for a likely foray into the Cleantech Open this fall.
In partnership with Get Slightly Famous author Steven Van Yoder, in October 2009, I launched a unique event on innovative green practices for the small business community at the San Francisco Chamber of Commerce.
Advantages of Working with an Independent Writer Of course, there are other senior copywriters you can hire today. But unlike many of them, I write all my own copy. I don't hire junior copywriters to work on your promotions. If you entrust me with your needs, you'll get individualized attention, with the peace of mind that comes from knowing that every word was written by Eckhart Beatty, not a sub-contractor with far less experience.
